3air weekly AMA 17th of November 2021 5pm CET
AMAs & Spaces

3air weekly AMA 17th of November 2021 5pm CET

This is a transcript from our weekly YouTube live AMA:

Anita Mlakar: 00:25

Hello, everybody, dear members of our community participants of 3air AMA and welcome. My name is Anita Mlakar. And we are live again to tell you more about 3air and the project of bringing broadband internet to Africa.


Welcome to join us and to get involved. You have multiple choices, you can click like if you enjoy today’s AMA, write a comment or suggestion, write your question in the chat, and hit the bell icon to get notifications. You can also subscribe to our YouTube channel, or invite a friend. We love the discussions that are happening in our community by the way. New members are joining our Twitter and telegram channels every day and want to answers to the questions. And that is a good feeling because we see that you’re truly interested in the project. And what we are doing is answering your questions in our community every day and then weekly on our regular AMA, where Sandi Bitenc is with us and of course other members of the team.


New Blog is out on our page 3air.com in which we are explaining why 3air is building out a platform with its own token on the blockchain. And Sandi will give you a short answer to this question today too. But mainly today, we will be talking about the presale coming up and marketing. And at the end have a giveaway for those of you who will participate in the discussion. So you have to participate in a discussion with a comment or a question. And I am very excited about that. But before I call up Sandi and another guest from the team to the stand, let me just give you a short walk through the project as we do that every time.


So 3air is all about covering Africa with internet access and offering the right solution. There are around 20% of the people in Africa using the internet. This means that for every 10 people, 8 do not have internet access. The level of broadband connectivity is even worse as there is just no infrastructure for it. Less than 1% of the population have access to true broadband. So there is no Youtube or on demand video no Google it, no Facebook, no Instagram or Twitter. You can forget about banking or online calls or conferencing. And that is something that we cannot imagine, can we. High speed and stable Internet brings unlimited potential for those under connected. With a good connection, the world becomes smaller, and you can reach all the things within seconds, wherever they may be. So 3air was born out of the wonderful combination of traditional telecom business model paired with cutting edge microwave technology, and brilliant blockchain ecosystem. 3air platform will bring affordable high speed broadband to African cities using a technology solution with partner K3 telecom and its last mile solution.


Sandi Bitenc, the CEO of 3air is with us today, telling us more about it. Hello, Sandi, and welcome.

Sandi Bitenc: 03:45

Hello, Anita. How are you?

Anita Mlakar: 03:47

I’m great. And it’s nice to see you again. A week is around and we are here again.

Sandi Bitenc: 03:54

Exactly. Nice to see you again also and nice to see more and more people are coming on the stream. So shout out to the 3air family.

Anita Mlakar: 04:07

Yeah, that’s true. Now Sandi, we will be answering a lot of questions and talking about today’s subject, which is marketing. But before we continue on, let’s just give some additional information about today. So tell more information about today’s giveaway. What will it be and how can someone get it?

Sandi Bitenc: 04:44

Okay, we’re just starting with the giveaway. So right now we’re not giving it away yet, so you don’t need to wait for it. We’ll give it away at the letterbox at the end. And it’s going to be easy. So we are three today on the call. We are being joined by a guest a bit later on. Each one of us will pick one person from the comments and the one that’s picked will get 1000 3air tokens.

Anita Mlakar: 05:24

Okay, that’s really not difficult. So you have to participate and be a little active today. Now, you have already invited people to participate in giveaways in the community. Taking pictures with 3air sign right.

Sandi Bitenc: 05:42

You got it. I’m already used it a bit, but it was hard for me also in the beginning. I can do it now with both hands.

Anita Mlakar: 05:49

Okay. Now, I have a question. What does it mean? What does it stand for?

Sandi Bitenc: 05:56

So at first, it’s 3. So it stands for 3air but if you look at like, this, it looks like a Wi Fi router antenna, doesn’t it? So it actually stands for 3air and for wireless internet and wireless services that we are providing in Africa.

Anita Mlakar: 06:23

That’s great. But the name 3air, I read it somewhere that because we can deliver three services, broadband internet, and digital TV and IP technology.

Sandi Bitenc: 06:37

Yeah. So three services over air. So that’s how 3air was kind of born.

Anita Mlakar: 06:45

Okay, thank you for explaining that. Now, before we continue Sandi, we have some new members on the team. Will you tell us a little more about them?

Sandi Bitenc: 06:58

I did the job and put a few guys that are already on the team also now on paper. Because they got lost a bit in the beginning. So you met Rok the previous week. He is actually our Head of Development. So he was not on our lists. We missed him somewhere. So now he is on. And we were joined by three new members.


So this is our website. If you haven’t been on it. I strongly suggest that you go and take a look. At a lot of information is here on the website. But here we have the team and you’ll see some familiar faces. I don’t know who that guy is.


You met Davor. You didn’t meet Nejc yet. So I think we’ll need to get Nejc on the call pretty soon. And so he’s doing most of the relations regarding tokens listings, launch pads, such stuffs. You met Rok. You still didn’t meet Domen. So also Domen will be coming on. You guys that are a bit active in the telegram group you’ll see Solome there. So Solome is also here. She wasn’t there before. Laura, our designer. You’ll meet Ruba today. So that’s not true. She’s not our social media channel manager. She’s our marketing manager. So, somebody made a mistake there. So, we put up on Solome Daniel and she is actually our Ethiopia Operations Coordinator. So she is also part of IceAddis. The partnership that we got together and this was actually happening while our trip in Ethiopia. So we are trying to do some things there. Pretty high level stuffs if possible, and she’s helping us coordinate stuffs.


You still didn’t meet Denis. And he is actually the co-founder of K3 and he’s also on our team. Markos is new. So Markos is the co-founder and CEO of IceAddis. So the most things that we are doing there is through him. And he is actually really, really valuable to our project. Because he’s so well connected within Africa, opening a lot of doors also getting us in contact with some new potential investors. And I’m really, really happy that he joined officially also. We were working with him even before. So really happy. And you can also see him in our telegram group he posts time and again. We added Oliver Von Wolff. He is the managing director of Crypto Valley VC fund and Crypto Valley labs, Dubai in general. And he’s been doing some behind the scenes work for us. He is connecting us to some government officials, we were speaking something also in Africa. Nothing that I can directly disclose right now. But hopefully, once we get the contract signed, I’ll be able to tell you more about it. But it’s just for extending our roadmap to new countries. Juluis was also there. So I actually on boarded also one new advisor today. So hopefully I’ll be able to pick him up tomorrow. And I’ll tell you more next week about him. I’m pretty sure we’ll have him on the call. So we are now a Platinum Partner from CV labs global. And partners with CV labs, Dubai. So those are two separate companies. And we added the iceAddis, as I already told you. So this is a bit about the team as you asked.

Anita Mlakar: 12:10

Yeah, and it’s so nice, to see other members of the team and to meet them also in our AMA, and shortly we will meet another one. Because today we will be talking about marketing and presale, that will be the main subject of discussion. Because community is really growing fast. There is a lot of interest, a lot of people coming in, and knowing this project already or getting to know the project due to excellent marketing. And we will be talking about it with our special guests. You already said who it will be but just the question Sandi, how do you spread the word? How do you? Because I know that this is your subject? How do you find influencers on such a subject on such a project?

Sandi Bitenc: 12:58

Well, first of all, what we first did? We had a marketing agency that we were working with first that we did our marketing strategy with. And they were the first ones to connect us to the first influencers. Once you have your first five influencers in then everybody wants to join. If somebody is following our telegram channel, you can see that once an hour or at least once every two hour there is somebody asking for the marketing contact there. That’s the influencers and then they just come up and say I have so and so much followers on Twitter. I would like to promote you and this stuff. So this is how it’s mostly done. But to get to the really top tier influencer, it requires a bit more work. Maybe having also some direct connections to them, some friends knowing them, or else you just write them and you tell them about the project. And if they’re interested, although they’ll come back to you.

Anita Mlakar: 14:11

Yeah, it goes fast. The good news travels fast they say. Now I can see some of your comments already. So thank you for being with us. We will go back to that comments and for your questions shortly. But now it’s time to invite our special guests on this subject, a team member. She is a marketing manager Ruba Aramouny and I’m so glad that she’s with us. Hello Ruba.

Ruba Aramouny: 14:38

Hi, everyone. Thanks for having me.

Anita Mlakar: 14:43

Finally, we are two women, because there are always men.

Sandi Bitenc: 14:49

This space is dominated by men. I’m really happy that you are joining Yeah.

Anita Mlakar: 14:58

Yeah, me to believe Give me. So Ruba, how are you today. Are you okay?

Ruba Aramouny: 15:05

Yeah, very good. There’s lots to do in the lead up to the token sale. So since this morning I’ve been writing, calling, doing all sorts of stuff. Organizing all of the different things we have running. Busy but feeling good.

Anita Mlakar: 15:25

Yeah, that’s good. Good feeling. So Ruba, how confident are we about what we are doing? What are the effects? How quick or how much is the interest growing?


I think Sandi would agree with me that it’s been exponential. So there were a few outlets that mentioned us. And from there, it grew like crazy. We’ve had a lot of attention. Our Twitter profile grew by 1000s of followers and just a few days Telegram, has same thing. So since we announced more specifics about the token presale, and how to get in and that the rounds are closing, and the dates are getting closer. People are getting more excited. And they’re asking more questions. So yeah, things are coming together. And it’s just growing super-fast at the moment.

Anita Mlakar: 16:21

Yeah, they really are. So which areas are recovering with marketing right now?

Ruba Aramouny: 16:27

And so we’re doing a broad mix of everything just to be present on all of the channels. So obviously, for the main coverage, it’s on paid advertising. We’re covering that reaching up and showing the project to targeted audiences on all of the different paid channels. Then we’re also doing a lot of social media posting and content, just to get the word out. Give people more information about 3air, about how it works, what the different partners and links are in the project. Who’s working with who? Because what’s also really good is that on telegram because we’re getting so much engagement. We’re getting a lot of questions from people. And that shows us where we need to educate the community. What we need to communicate more about. So that’s social media, Telegram, Twitter, a lot of Twitter as well. Paid ads, and then content marketing. And then we’re doing media outreach. Talking to influencers who reached out to us and asked us if they can feature us, if we can host AMAs on our channels.

Sandi Bitenc: 17:47

It was amazing. Actually, I need to congratulate you. We are almost 10,000 followers on Twitter. It’s crazy. And we are over 4000 people on telegram channel. And they’re pretty active. So, good job.

Ruba Aramouny: 18:09

Thank you. I think it’s the whole team coming together. So we also have really great community managers who are trying to make sure that we get answers quickly and Sandi has been typing his fingers away whenever he gets a chance on different AMAs and in our telegram. So yeah, I think it’s a good team effort.

Sandi Bitenc: 18:29

Yeah. I’ve been on an AMA just before this one.

Anita Mlakar: 18:34

How was it?

Sandi Bitenc: 18:35

It was good. Over 70,000 people on the channel, a lot of good questions. We didn’t get 20,000 Questions like the previous sign. That was like crazy. But we just run the questions. Do open questions for maybe 15 seconds or something like that. It was 300 or 400 questions posted.

Anita Mlakar: 19:02

That’s a lot of interest. But tell me last time when you’ve gotten 20,000. How many did you really answer? How many can you answer?

Sandi Bitenc: 19:13

Actually I was only allowed to answer five there. So I answered five from the live questions. Then there were five questions from the Twitter, and then there were like 10 questions before that just from the team and those stuffs. It’s a lot of writing. But I’m used to write.

Anita Mlakar: 19:41

Yeah, I saw that in the community. You are quick at writing and writing a lot. So that’s good.

Sandi Bitenc: 19:48

Yeah, the white paper was mostly my work. And I also try to write as many blog posts as possible. I like more writing then speaking, like here on video.

Anita Mlakar: 20:09

Okay, maybe that will be your next occupation, being a writer. Writing a book.

Sandi Bitenc: 20:17

Somebody told me, I should sell the white paper as a book on Amazon.

Anita Mlakar: 20:24

Yeah, maybe. So when you started to write this white paper. Why did you had in mind? How many pages were there’ll be?

Sandi Bitenc: 20:39

I thought there will be like, between 20 and 30 pages.

Anita Mlakar: 20:46

No, just 100 more. Okay, now Ruba to get back to you, what is now the big plan for marketing. From here, on.

Ruba Aramouny: 21:01

So I think our first big milestone is making sure that the token that we close, the private round, and at the token presale gets filled as much as possible that we get as much awareness out as possible. Because that will benefit the whole community. And that is what we’re focusing on right now. Making as much noise as possible before the end of November. And at the same time educating people as much as possible. Also how they can join, how they can get involved. What are the benefits of getting involved early? What are the benefits of a 3air in the platform? Who benefits from it? So it’s not just the token holders, but especially also the users of the platform. So those are our main objectives right now. So educating and making noise and getting as many people in the community involved as possible.

Anita Mlakar: 22:00

Yeah, there will be a lot of work of course around that, like it is now. Before we continue about giveaways, because there are also some giveaways. And you are preparing them. We are looking for ambassadors in different countries, in different language. So maybe also Sandi and Ruba, who can be an ambassador for 3air.

Sandi Bitenc: 22:26

Yeah, so maybe I take that one. Mostly the ambassadors, someone lay on our handling. So we are looking for ambassadors, all around the world. We want to go into other languages, not only English. So if you want to be, if you’re believing in our cause, want to be a part of our project, a bit more active part. Then you should come to telegram. And you should ask one of the moderators there, admins to give you a link to either some and they’ll take your info. And we’ll be selecting a few official ambassadors really soon. And we’ll also be rewarding them.

Anita Mlakar: 23:26

Okay, I’m sure they’re waiting for it already. Because there was a big interest. But also a a lot of people are interested in giveaways. When we start talking about giveaways. There’s always, enormous questions pop out and people asking about it. So what will be going on in this field in the future? Can you tell something?

Ruba Aramouny: 23:55

Yes. So we have giveaways mapped out for before the token, the presale, and until for the next six months. I think we can already say, so we have a timeline of giveaways. And it makes sense. It’s definitely worth staying involved on Twitter and on telegram because they can drop surprises as well as it happened today. So today with the YouTube giveaway, it’s a surprise announcement. And we are also launching photo contest that will also have airdrops as prizes. So, you’ll get the link through Twitter and through telegram. Where you’ll be able to upload your 3air sign and photo and be able to win prizes as well. So there’s a lot of giveaways lined up.

Sandi Bitenc: 24:58

Yeah, I really think that one is really the nicest one with the photo contest. I need to give Laura credit for this one. So, she came up with the whole design and also with the idea, with the three finger signs. And she also came up with idea we should make a collage of photos. So, we are collecting the photos right now. We want to see the 3air family there. We want to see you happy. We want to see you helping each other. And we want to help you also. So we’ll be giving out a lot of free tokens to the ones that are participating in this giveaway. And for sure to the first ones.

Anita Mlakar: 25:59

Okay, Ruba and I participate also. Send you a picture and be a part of it.

Sandi Bitenc: 26:05

You must send your picture, but you can now get free tokens, sorry. The team is excluded from the giveaways but it’s mandatory for the team to post the pictures. That’s beauty of being the CEO. As CEO, I can just make this stuff up.

Anita Mlakar: 26:35

So we’ll send you a picture and get nothing in return Ruba. That’s not good.

Sandi Bitenc: 26:43

You’ll get all the luck to me and from all the family.

Anita Mlakar: 26:48

Thank you very much. Now we have some questions in the community here live. And Asic asked a question. Here’s the question. Are you guys planning to bring 3air technology to other more developed countries in the future?

Sandi Bitenc: 27:08

People don’t know but the technology is already present in nine countries. And lately there is a lot of stuff going on with our technology in California. Probably the biggest one. But it’s sold under a different names. So I think in in California, it’s sold under Giga air. But it’s not connected to any blockchain. So we are right now strictly focused on Africa. We think that it’s the continent that will benefit the most from it. And because there is right now no broadband connectivity, so this is what we want to do. So we’re in the developing countries. The technology can be used for maybe connecting some remote areas. And that’s how it’s being used right now.


So I know in Spain. That’s also a cool story. We have an investor in, that’s investing in our project, because he’s using the technology in Spain. And he was contacting us and he was saying, I have something similar here that you’re trying to do. So there’s somebody beaming internet, from ground to me up in the mountains. And I have really good internet here. And he was so thrilled about the product, the technology and that it’s working, that he just invested as a private investor. Quite a large sum. And that was one. He didn’t even know that he’s using our technology just under another name.


So yeah, we do expand. The platform will expand to other countries and it will expand globally. So our plan with the platform is to create the best platform that will serve telecoms. That will help them tackle the issues that are currently facing and in regards to data privacy. In regards to sharing some information either with the authorities or with some third party, repair themes or something like that. That will help them get some free internet out some Some access points allow people to share bandwidth in a sustainable way. And it will enable a roaming and such stuff. So we’ll be connecting people globally. Yu don’t need to be in Africa to be involved in the project. So wherever in the world you are, you can always be getting involved into the project and just help Africa right now and also help a bit yourself. We are looking out for our community as much as possible. So it will always be a both ways help.

Anita Mlakar: 30:11

Thank you. Pablo says hi to everyone, what is the goal for 3air for the following three years. So it’s all about the future.

Sandi Bitenc: 30:23

The goal is to expand to as many countries as possible in Africa. So we have a well worked out plan. And we can connect around three to maybe four, maybe even five countries in the year. So we set out to connect three countries in each year. And if we do more, even better. But three shouldn’t be such a big deal to cover. So this is our short term plan in regards to expanding the short to mid-term. In regards to expanding our technology. And with it actually come a lot of users and with the user, so come the platform adoption. So with the platform in 3air, the platform will for sure be the features that are right now outlined in the white paper should be ready in two years. They should be ready within two years probably. In around two years, every single feature that’s outlined in the white paper should be ready, but we will be gradually adding features once they are developed and integrating them. We’ll start with the simple things that we need right now in Africa. So we need a good payment solution. Because we cannot grow. Nobody can really grow in Africa, they don’t have a good payment solution. You cannot manage million or 10 million people that we are aiming to onboard. Manage them coming into our office is paying with cash every month so that’s unsustainable.


So that’s why first what we need is a good payment solution. And the problem in Africa with this is that they’re just not enough people having bank accounts and credit cards that they could pay online. So, we are providing them with a blockchain solution, and also educating them on how to use it. So, this is how we are tackling this problem.


And then we are taking our existing telecom management system. We have the whole telecom management system already developed in house, and we are taking the main parts of it. And the most critical parts we are holding on to the blockchain. So that’s the first step that we are doing. Then we’ll go and slowly go into the more advanced features like providing some micro loans. And we have a big development team. So we are doing things in parallel. So it’s not that we are doing one thing and once it’s finished, we are starting doing the other one. So we’re doing them in parallel.


And also really big development right now is on the new features that I’ve added to the white paper just yesterday. And that’s two cool things that I think we can also speak about today. So one is that we are trying to empower people to get to own their own hardware. So if you want to connect to the internet, you need to have some hardware. So be a router and modem, a switch or something like that. And we’ll be providing them with that, and we’ll leave this to them. But at the same time, we’ll also be giving them some tokens, not in the amount that that the hardware is worth. But maybe let’s say half. We didn’t decide on the exact amount but we’ll be giving them tokens in the worth of half the hardware we are giving them also. And will stake those tokens for them for a year. And after a year they can choose what they want to do. So if they choose to unstake and use the tokens, they need to pay off the hardware that we provided to them.


And if the token appreciated in value enough, they’ll be able to pay it off and even have some money left to do whatever they want with it. And if not, they can just leave it stayed there and use the hardware as long as they wish. So until they unstake, they don’t need to pay for the higher hardware. So we provide the hardware, and we provide the tokens to them. And hopefully this will pan out so that everybody gets hardware for free. The company is happy, the clients are happy, the token holders are happy, because a lot of tokens get locked up. And just imagine, if we do this for a million people, and lock up tokens from the company for a year, for a million people. What this actually does to the token economy. It’s amazing. So that’s one of the things that we are that we are planning to do. And the other one is we were developing for some time, the technology behind sharing a bit bandwidth. But more in the sense of providing bandwidth on public places, or semipublic places. Like for instance, in some shopping malls or in some restaurants. In Africa, there’s nothing like that there. I’ve been in Africa a few times, and you just don’t have internet, in a shopping mall. You don’t have an internet, in restaurants or any other public or semipublic place. And even if there is WiFi, it just doesn’t work. So this is my experience. And we have developed the technology, the infrastructure. And now we are also building out the blockchain part that will allow to make this sustainable.


Because what the problem with sharing bandwidth is that the ISPs won’t play along with it. Because it damages their revenue. And to the point that it’s unsustainable for them is the ISPs, they need to buy the bandwidth. And when they buy the bandwidth, then they take it and then they resell it to multiple persons and clients at the same time, the same bandwidth. Because nobody from us actually uses the full bandwidth that we are a given. If they take one megabyte they can resell one megabyte to 100 people, for instance. We should be talking in gigabytes or terabytes. But just to give you an example of how it works.


The problem with sharing is that it drives more and more data usage. So if everybody is using full data, the ISP doesn’t have enough data and they need to buy more. And that’s not sustainable. Either something will need to change in that manner. They need to get some kickback out of it, or the internet will just skyrocket in price. I think that we managed to work around on this subject and make it sustainable for the ISP, for the end user, for the one that’s providing the access point, and also for the token holders.

Anita Mlakar: 38:23

Thank you very much for the answer

Sandi Bitenc: 38:25

This was a bit technical right now.

Anita Mlakar: 38:30

We have another question, maybe regarding to this. What is the expected timeline to implement the infrastructure required to get the network fully operational?

Sandi Bitenc: 38:43

We can do it in six months. So this is how we did it in Sierra Leone already. Once we entered, and we had the licenses acquired. It took us six months to actually build the components, bring them to Africa, assemble them there and connect the first clients. It was in less than six months. So we are always aiming at six months to open up a country or let’s say a city in a country.

Anita Mlakar: 39:14

That’s quick. Another question right here live. Why did you choose to develop on the Cardano blockchain? What are the advantages compared to other blockchains?

Sandi Bitenc: 39:26

For one, Cardano is all about Africa. And we really liked the narrative and Cardano is actually the first and the only blockchain that was able to make a governmental contract. And that’s because of how they’re doing the development in house. So everything that they do is peer reviewed, and that’s not common in the blockchain world. So there are publishing a paper for everything that they do. And everything is provable. The concept behind it in my opinion, it’s more appealing to larger corporations, entities, financial institutions. It’s done more in a way that financial institutions did their programming in the past. I think blockchain at first is here to really replace the financial institution.


So the notion will be probably a bit the same. So I see that the big institutional adoption will probably come on such chains that are the closest to do such things. And also, for instance, most of the financial applications have been built in Haskell. And Haskell is a programming language that Cardano also uses. So, there are I think, only two primary layers that are using Haskell as a programming language. And I’m seeing it as a feature and as something that’s beneficial. It has some downsides also, and we do understand that so. But I think it’s actually really the best chain that we can go with. They still lack a bit of the development and a bit of features, but they’re coming. And we see that it’s still in line with our timeline. So, that’s actually the most things. The narrative that they’re having really, they want to help Africa. So we also get a lot of support from Cardano. That’s why we chose them.

Anita Mlakar: 42:04

Okay, thank you for the answer. Ruba. Robert wrote, telegram has been mental. I joined at under 100. Now at 4000 doing something right.

Ruba Aramouny: 42:18

That’s always good feedback. Thank you.

Sandi Bitenc: 42:22

It is nice to get good feedback. You’ve been doing a lot lately. How many meetings did we have even today? It’s around three. I think its fourth time that you’re on the call right now?

Ruba Aramouny: 42:40

Yeah. And I think we’re constantly between meetings. We’re constantly texting. But it’s good. It’s exciting. And I think it’s fueled by the community. So we see that people want more. They want more content. They want more engagement. They also come with different ideas like, Hey, can we featured here. Why don’t you partner up with XYZ? And that’s also really, really good. So I think it’s also big kudos to the community.

Sandi Bitenc: 43:13

Absolutely. I love it. I love the tough questions. It just means that people are really interested in the project. There has been some thoughts for sure. And some people are really perverse and disgusting. Those we get rid of really quickly. But else we really don’t mind tough questions. They should be to the point and no perverse things.

Ruba Aramouny: 43:43

Yeah. And I think the tough questions are also what backs people’s I think. There are people who ask the tough questions, and then there are a lot of silent listeners who just read. And more so than just marketing and things like that. It’s also about how does the team handle the questions. Do we shut them down? Or do we actually try to address them? Do we maybe admit yet some things could be done better? We’re working on this. And that’s says a lot about the project as well and about the team that’s working on all the different aspects because it is a super-fast changing environment. Every day we’re coming up with different news and updates. And so the tough questions give us drive but also show that there are serious people working on all the challenges that are coming on our way leading up to the presale and also to the launch, and also to the rollout in all the different countries.

Anita Mlakar: 44:51

Yeah, this is a very big project. So communication is very important. And like you said, Ruba, it’s about educating people. And also through the Questions giving them answers. People just reading those answers. They’re really educated about it. And that is the whole issue. So really great job.


Okay, let’s go to another question, will be possible to buy the token in the presale directly through the 3air website, or we can only make deposits?

Sandi Bitenc: 45:27

No, it will be. We are setting up an app, a web app that you’ll be able to access through our website. So you’ll be able to buy directly there through these.

Anita Mlakar: 45:45

Okay. There are some more questions here live. I do have some questions also from the community. But first, let’s check those who are alive. Are you worried about competition with World mobile token? That was asked a lot about World mobile.

Sandi Bitenc: 46:10

No, not really. So first of all, we have totally different technology. And we have totally different focus groups. So we are not focused on the rural areas. Our technology is not the best to cover rural areas. But we are perfect for covering big, big cities with lots of people in it. So we really want to set up as few towers as possible and cover as many people with it as possible. So that’s our main goal. So that’s why we are focusing on big cities. So for us, Lagos and Abuja are the best ones. There are like millions and millions of people that we can really easily reach.


And I don’t see us coming together for at least five years, I think. And even with that, let’s be honest, Africa is so huge, and that it’s going to take probably at least 10 times more companies that we are. So we if we say world mobile and the 3air together time ten, then we are probably covering Africa, not before. So I encourage World mobile to do the great job that they’re doing. Let us connect as many people as possible in the shortest time as possible. It’s not that the cake is so big, that we can invite a lot of other projects to it. So I’m not worried, really.

Ruba Aramouny: 48:00

If I can add to that, I think, like Sandi said, so the cake is so big there is no need for. It’s always good to compare to understand what are the different options? What is the difference in technology? Because there is a difference also maybe in speeds and things like that. What does one offer? What does the other offer, and coverage. But if you are convinced of the overall purpose and the goal that both of the companies are trying to achieve, which is getting users, individuals and businesses and organizations in the different African countries and cities. Connected online with high speeds. Letting them be able to manage digital identities, getting loans, helping them support themselves. Because all that is possible with fast internet and just being online.


So if you believe in that cause, then you don’t even have to make the choice. Am I going to invest here or there? You can just say, Okay, I believe in this. There are different teams working on it with different approaches. But I believe that this will make a big change. And there’s a huge market potential in all of these countries. And then you can just go into both of them. It doesn’t have to be either or either.

Sandi Bitenc: 49:23

Exactly. As you said, we need to first think about what we’re trying to achieve and sorry, to everybody that’s here just because of the money. We are not trying to be the billionaires of the world and not just rip everybody off. We are trying to actually give the people of Africa the chance to be free to be involved in the global economy. To raise out of the poverty. And to just be on the same level as the rest of the world in regards to economy. But we are trying to achieve and give them this true connectivity. And I fully support what world mobile is doing. Their causes is spot on, as is ours, so just more power to them.

Anita Mlakar: 50:24

Yeah, that’s true. You both had a point. It is about doing a bigger thing than just collecting the money.

Sandi Bitenc: 50:38

Actually I never in my life worked for the money. I consider myself privileged for it. I always found a cause. And I started doing it just because I really liked it. The idea behind it. And the money just follows. And it was always good money. And that’s why I’m not worried. Really.

Anita Mlakar: 51:08

I know about some of your projects. So maybe there will be a time also to speak a little more about them. Very interesting. So maybe next time Sandi. Now Thanasis wrote, if those who don’t have telegram can’t participate in the project.

Sandi Bitenc: 51:27

No, the main thing that you need to participate in the project is actually go to our website. Everything is on our website. Even the people in the telegram channel, they will need to go to the website to participate in the project. It’s just that right now we are the most active on telegram because we cannot be active fully on all the channels. We’re trying to to cover as many channels as possible. Right now we on boarded Ruba. I think we on boarded somebody new for the Twitter. Because it’s just a bit overwhelming. So myself, I’m focusing mostly on telegram. And we have the biggest community there. And most of the news are just shared there. Because when I hear something, or I know that there’s something new and something upcoming, it’s where I posted and also Ruba about it. Everything else is always also posted on Twitter. But the main channel, the official channel will always be the website.

Anita Mlakar: 52:38

Okay, Leo has a question. I think for both of you, what is your plan to promote 3air in order to convince new community members?

Sandi Bitenc: 52:50

Ruba, you take that.

Ruba Aramouny: 52:53

So buy a new community members, I’m assuming people have joined in the past few days. What we’re doing is a lot of education on the project. We’re also trying to show because trust is a very big issue in the crypto community. Showing that we’re trustworthy that there’s a real team. Last week, the head of development was on the call. This week, and Sandi is always there. And Anita was always there.


So we’re showing their real faces behind the project who are working on it every day. And I think a lot of the convincing happens by following on what everybody’s working on. So what the team is working on. Also, what other people in the community say on Twitter, on Telegram. They often start answering each other’s questions or if somebody says they have doubts about something or have a certain thing that they don’t understand. We have people saying, hey, go to page 16 on the white paper. It’s explained there. So I think a lot of it is auto convincing, if that makes sense. And then we’re always there. So if anybody has any questions or anything, there are always people are in the channels ready to respond and how people get involved.

Sandi Bitenc: 54:20

From my side, I just try to devote as much time as possible to the community. And I’m just trying to be myself. So when you read my answers, you’ll see that I don’t bullshit. I’ll tell you what I think so. I’ll just try and be myself. I don’t care so much what people think of me. I know my heart is in the right place. So I don’t have a problem just being truthful and answering every question.

Anita Mlakar: 54:53

Yeah, we can see that and feel that. So just to let you know, we have Less than five minutes left up to an hour of our discussion because we said we will stick to an hour. And we have so many questions here in a chat. We cannot answer them all, of course. But you are nicely invited, of course to send or ask those questions in our cookies in Telegram mostly or on Twitter. But Ruba will also be answering those questions that appeared here. Right now. I have just another question for you Sandi before we finish, and we were talking also about giveaways.


You will be speaking at the upcoming decentral conference in Miami on the main stage. Can you just tell us a little more about that?

Sandi Bitenc: 55:39

I actually been invited to the panel discussion. So I’ll be on a panel discussion and I’ll have the 3air presentation also on the main stage. This is coming in Miami. I think it’s the biggest conference there is right now. And this is going to be on the 30th of November and 1st of December. And it’s already on the central Miami webpage. So you should go there and look it up. But I think we don’t have time yet to discuss this further. Maybe next week we speak about it a bit more.

Sandi Bitenc: 56:17

We really need to start getting the tokens out right now. So we are giving out three times 1000, 1000 tokens. So it’s again a 3. So I think what we’re going to do is just let’s go. Everybody from us can see I guess the chat so let’s just go and click on. Ruba just scroll through the chat and click on something that you like. Let’s see who come up.

Anita Mlakar: 56:55

Oh my god, this is so exciting.

Ruba Aramouny: 56:57

Very I’m going to go with Leon Sommer because he’s been asking another question.

Sandi Bitenc: 57:07

No, Leon is our guy so somebody else.

Ruba Aramouny: 57:25

Can I click?

Sandi Bitenc: 57:26

Leon said, he is a different Leon. Okay, sorry. Did you click on him?

Ruba Aramouny: 57:59

By clicking nothing’s happening.

Sandi Bitenc: 58:02

Okay. So I think we need to work this out a bit better the next time.

Ruba Aramouny: 58:09

Technical problem.

Sandi Bitenc: 58:11

So which one is it?

Ruba Aramouny: 58:13

Leon Sommer. He’s been writing. I’m not in your team. I’m from Germany. Hello, Deutschland.

Sandi Bitenc: 58:26

Oh, there he is. Leon Sommer. Okay. Leon will contact. We also need to see how we do this.

Ruba Aramouny: 58:42

You can reach out on telegram.

Sandi Bitenc: 58:44

Yeah, reach out to us on telegram Can you do that Leon?

Anita Mlakar: 58:50

Leon Sommer. Okay, we have the first one.

Sandi Bitenc: 58:57

Perfect. So let me get one. So many things. Kei Kurotani. Konnichiwa.

Anita Mlakar: 59:17

Okay, this is second.

Sandi Bitenc: 59:20

Somebody needs to write this down. I think I saw Kei also on our telegram channel. So please reach out to us on telegram.

Anita Mlakar: 59:35

Okay, we have a second one. Now we need the third one, right.

Sandi Bitenc: 59:40

Yeah, and you’re picking the third one.

Anita Mlakar: 59:42

I’m picking. Okay. I will go with Francisco. He had a question. So at Francisco Quijano and this will be the one that I’m choosing. Okay, we have the three. That’s it. We have written down the names.

Sandi Bitenc: 1:00:12

I think the best one is we just reply to everybody that won in the chat and then we’ll be able to see them on YouTube. Yeah. And then Lenovo has everybody noted. We’ll get it open.

Anita Mlakar: 1:00:35

Okay. Congratulations to all of you. And thank you very much for being with us. We have come to the end of this discussion. It is so nice. I could just go on and go on. And we have so many more questions. But thank you, Ruba, for being with us today. Thank you very much.

Ruba Aramouny: 1:00:51

Thanks for having me.

Sandi Bitenc: 1:00:53

Yeah, thank you. Ruba.

Anita Mlakar: 1:00:55

Thank you, Sandi, for being with us every week in our regular AMA every Wednesday at 5pm Central European times.

Sandi Bitenc: 1:01:07

This is actually getting more and more fun. Look, either way, we are over an hour now. So it doesn’t matter. Isn’t getting more and more fun. What I would like you to do, click on the like button. Try and get and share a bit the content if you like it. The more we are the stronger we are. The better we’ll do our job.

Anita Mlakar: 1:01:37

And to participate in discussion around 3air or get to know other users. Just follow us on Twitter. Join us on telegram. Be there and we’ll see you there. Thank you very much for being with us. Have a nice evening, day, whatever it is at your place. Bye. Thank you.

Sandi Bitenc: 1:01:58




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3air is the world's first blockchain platform that helps individuals and businesses thrive on WEB3 with broadband internet. We're on a mission to bring blockchain and banking to the next billion.

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